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AI, Efficiency, and the Future of Sell-Side Programmatic with Index Exchange
Sustainable Growth
7 minutes 58 seconds
4 months ago
AI, Efficiency, and the Future of Sell-Side Programmatic with Index Exchange
Lori Goode, CMO of Index Exchange, sits down with Scope3’s Anne Coghlan to discuss how Index is embedding sustainability in every layer of its operations, from data centers to decisioning. Together they explore the power of sell-side optimization, the potential of agentic media to reduce waste, and why Index is betting big on AI as both a business driver and training priority.
