Marketing Coffee Talks

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Sustainability Talks

Belgian Association of Marketing

27 episodes

4 days ago

Sustainability is not becoming less important to brands, quite the contrary, and so from the BAM Think Tank Sustainability, we are releasing a second season of Sustainability Talks.

Marketing

Business

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Sustainability is not becoming less important to brands, quite the contrary, and so from the BAM Think Tank Sustainability, we are releasing a second season of Sustainability Talks.

Marketing

Business

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Marketing Coffee Talks - Episode 9

Sustainability Talks

26 minutes 25 seconds

1 year ago

Marketing Coffee Talks - Episode 9

In the podcast Marketing Coffee Talks, BAM CEO Fleur Parnet talks with the laureates of the Belgian Marketing Awards 2023. Wim Vermeulen has more than 30 years of experience in the communications world and has focused on sustainable transition in recent years. This earned him a Silver Award in the Marketing Leadership of the Year category. Fleur Parnet questions him about the relationship between marketing and sustainability and the role that scientific research should have in the marketing world.