In this episode of Sustainability Insider, host Nicola Stopps, CEO of Simply Sustainable is joined by Joaska Mischke, Head of Sustainability and ESG Strategy at Simply Sustainable and Shannon Berry, Head of Sustainability at Principle Cleaning Services. Shannon dives into the power of ESG strategy, stressing that companies must drive real social impact. She shares how Principle Cleaning’s employee-led sustainability strategy seamlessly integrates with business growth, proving that sustainability isn’t a cost—but a value creator.

Shannon challenges the myth that sustainability is expensive, revealing how it actually benefits both businesses and their clients. She also emphasises the importance of providing quality data to empower clients to make smarter sustainable choices and highlights how building trust and strong relationships is key to long-term success in sustainability.