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Surviving Art
Matej Tomažin
158 episodes
2 days ago
The art world is a magical place full of complex conversations about unmade beds, buttered-up chairs and urinals, but nobody seems to want to talk about how it actually works. I want to change that. So, welcome to Surviving Art, a safe place where trigger words like job security and pension fund are strictly forbidden. But what isn’t, is making sense of the art market; how to price your work, approach galleries and get exhibitions, as well as tips and strategies on how to sell your art directly to collectors and get your creative message across.
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Visual Arts
Arts
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All content for Surviving Art is the property of Matej Tomažin and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The art world is a magical place full of complex conversations about unmade beds, buttered-up chairs and urinals, but nobody seems to want to talk about how it actually works. I want to change that. So, welcome to Surviving Art, a safe place where trigger words like job security and pension fund are strictly forbidden. But what isn’t, is making sense of the art market; how to price your work, approach galleries and get exhibitions, as well as tips and strategies on how to sell your art directly to collectors and get your creative message across.
Show more...
Visual Arts
Arts
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Pricing your art the right way Part III: Constructing and communicating your price
Surviving Art
22 minutes 16 seconds
6 years ago
Pricing your art the right way Part III: Constructing and communicating your price

In the last two blunders we discussed the importance of calculating ones base expenses and all-around financial needs on a monthly basis and the concept of added value. Today, I’d like to combine the two and take a deeper look into how various models can help us to set fair and consistent prices for our work.

First of all, we need to acknowledge a very important fact; the pricing model we use to determine our value shouldn’t necessarily be the same one we use to communicate that value to others. Not to be misunderstood, I don’t mean that we should hide such info or act as we’re beyond money — the main problem here is semantics.

Part I: Pricing your art the right way Part I: Expenses and Resources

Part II: Pricing your art the right way Part II: Value and Worth


Surviving Art
The art world is a magical place full of complex conversations about unmade beds, buttered-up chairs and urinals, but nobody seems to want to talk about how it actually works. I want to change that. So, welcome to Surviving Art, a safe place where trigger words like job security and pension fund are strictly forbidden. But what isn’t, is making sense of the art market; how to price your work, approach galleries and get exhibitions, as well as tips and strategies on how to sell your art directly to collectors and get your creative message across.