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Surround Sound SaaS Marketing
Amar Ghose
19 episodes
1 week ago
A podcast by Amar Ghose, CEO of ZenMaid.com ($1.5 million ARR) about how to market, grow, and scale your bootstrapped SaaS business New episodes whenever he feels like it
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Marketing
Business
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All content for Surround Sound SaaS Marketing is the property of Amar Ghose and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
A podcast by Amar Ghose, CEO of ZenMaid.com ($1.5 million ARR) about how to market, grow, and scale your bootstrapped SaaS business New episodes whenever he feels like it
Show more...
Marketing
Business
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Infrastructure upgrades, handling customer support crises and strategic marketing during seasonal slowdowns
Surround Sound SaaS Marketing
46 minutes 44 seconds
1 year ago
Infrastructure upgrades, handling customer support crises and strategic marketing during seasonal slowdowns

In this episode, we dive into the intricacies of running a tech startup with Amar Ghose from ZenMaid and Rami Khuffash from Hovercode. They discuss the essential strategies and solutions for:


Infrastructure Upgrades:

  • Navigating backend changes and system updates.
  • Ensuring minimal downtime during major upgrades.
  • Balancing technical debt with new feature development.


Handling Customer Support Crises:

  • Effective communication during system outages.
  • Building a resilient support team.
  • Learning from crises to improve future responses.


Strategic Marketing During Seasonal Slowdowns:

  • Identifying and leveraging seasonal trends.
  • Increasing ad spend during low-traffic periods.
  • Crafting campaigns that resonate with customers year-round.


Connect with Amar Ghose

  • Twitter: ⁠https://x.com/itsjustamar⁠
  • Personal website: https://theamaricandream.com/
  • ZenMaid: https://get.zenmaid.com/


Connect with Ramy Khuffash

  • Twitter: ⁠https://x.com/ramykhuffash
  • Personal website: ⁠https://ramy.co/⁠
  • Hovercode: https://hovercode.com/
Surround Sound SaaS Marketing
A podcast by Amar Ghose, CEO of ZenMaid.com ($1.5 million ARR) about how to market, grow, and scale your bootstrapped SaaS business New episodes whenever he feels like it