In this episode of SURGE Voices Podcast, Janthomas talks with Communications Specialists Dania Darwish and Mehmet Erdogan about leveraging social media as SURGE Advisors and they explore the following questions: What are Dania and Mehmet’s favorite social media platform? Why is it important for UNDP crisis professionals to start acting like journalists? If you’re doing incredible work on the ground and you haven’t tweeted it, did it really happen? What social media posts were significant in the crisis settings Dania and Mehmet have worked in? What’s the best way to transport people to experience the sights, sounds, and smells of a community in crisis? How can SURGE Advisors help communicate key messages with their own social media strategy? What are Dania and Mehmet’s best tips for using social media to create and show impact on the ground during a SURGE mission? 

Tweetables Pithy, shareable, less-than-280-character statements you can tweet. “If you’re doing incredible work on the ground and you haven’t tweeted it, did it really happen?” - @mehmeterdoganIV on using social media for impact in #SURGE #crisis missions. #SURGEvoices @SURGE_UNDP [Episode 1: Power of Social Media on SURGE Missions] advice to #SURGE Advisors using social media on #crisis missions: “Be human…avoid UN jargon...know your message and simplify it as much as possible.” #SURGEvoices @SURGE_UNDP [Episode 1: Power of Social Media on SURGE Missions] @mehmeterdoganIV doubled Instagram following and caught the attention of the mayor to amplify message for Syrian refugees in Turkey—all from one day of Instagram stories, proving that #SURGE Advisors can leverage social media for impact. #SURGEvoices @SURGE_UNDP [Episode 1: Power of Social Media on SURGE Missions] Mentioned in this Episode Twitter: UNDP Palestine Instagram: UNDP Palestine SURGE Academy Campus Transcription SURGE Voices Episode 01 Transcription → [link]