EP32 | British American Tobacco Emerging Transport Tech Journey ft. British American Tobacco

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Supply Chain Tech

Roambee

42 episodes

5 days ago

These candid conversations bring out the knowledge and experience of our supply chain heroes from around the world. We discuss their journeys working in supply chain, their experiments with technology, what worked, what didn’t work, implementation challenges, collaboration, digitization journeys, ROI, and most importantly, how technology has impacted their lives.

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EP32 | British American Tobacco Emerging Transport Tech Journey ft. British American Tobacco

Supply Chain Tech

44 minutes 59 seconds

1 year ago

EP32 | British American Tobacco Emerging Transport Tech Journey ft. British American Tobacco

In this episode we speak with Ian Barber, the European Transport Manager at British American Tobacco. We delve into BATs journey through emerging technology. First, we learn why BAT is focused on electrified trucks, not autonomous vehicles or drones, and how tech is helping them overcome regulatory compliance and trade challenges globally. Finally, we discuss the role Roambee is playing in BAT's strategy, and how they stay competitive in an innovation-driven market.

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