What You’ll Learn From This Episode:* The surface level problem is being able to communicate effectively who they are and who they serve.* Number one, understand who your I ideal client is. Number two, how do you serve them?* You need to develop a clear and concise 30 second message that diferentiates you from everyone else.Related Links and Resources:Laura's Gift to you:A special report on "Brand Messages That Convert"Get yours here:https://courses.30secondsuccess.com/Summary:Global Speaker, Best-selling Author of 30 Second Success: ditch the pitch and start connecting!, and Communications Consultant. Know as the Chief Instigator at 30 Second Success, she works with inspiring business owners and professionals who understand the power of connecting and want to make the most of their networking with an impactful message that leads to deeper conversations and more opportunities.Laura inspires audiences around the world to dig deep and find the words that define who they are and how they serve others. Helping business owners and professionals “ditch the pitch and start connecting” is her passion and her mission.Learn more here: https://30secondsuccess.com/