SubscriptionX 2024

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SubscriptionX - The Subscriptions Economy in Retail and eCommerce

RetailX

13 episodes

3 months ago

A structured introduction to the people, purposes and processes in the emerging "subscription economy" in multichannel retail. Series 1 co-incides with the launch of SubXWorld.com in 2023 that uncovered the next-level innovation and growth strategies in D2C subscriptions.

All content for SubscriptionX - The Subscriptions Economy in Retail and eCommerce is the property of RetailX and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

SubscriptionX 2024 - JOMO Club

SubscriptionX - The Subscriptions Economy in Retail and eCommerce

20 minutes

1 year ago

SubscriptionX 2024 - JOMO Club

Gemma Mills, CEO & founder of JOMO Club - a D2C membership featuring artisan alcoholic drink alternatives designed to promote the ‘Joy Of Missing Out’ - joins Katie and Hessell to discuss the inspiration behind her subscription business.

Discussion points in this episode:

How entrepreneurial spirit helps when launching a new subscription
Why events, and different seasons, are a key consideration when scaling a business
How to build a club or community of shoppers
What lessons can be learnt along the way

Behind the microphones:

Gemma Mills, CEO & founder of JOMO Club:

https://www.linkedin.com/in/gemmamills1

Hessel Mulder, Enterprise Account Executive at Chargebee

https://www.linkedin.com/in/hessel-mulder

Katie Searles, Editor, InternetRetailing and DeliveryX:

https://www.linkedin.com/in/katie-searles-522451132/

(00:00) - Tempo: 120.0