In this episode of Strategy Unscripted, Mark Preston — Director of Technology Integration at Oxa, Motorsport Director at Lola Cars, former F1 Technical Director at McLaren, Super Aguri, and Arrows, and the most successful Team Principal in Formula E history.

Mark shares practical lessons on leading high-performance teams, balancing short-term delivery with long-term strategy, and applying motorsport discipline to complex industries. Drawing on an Oxford MBA and three decades at the frontier of racing and autonomy, he reframes leadership as an evidence-led operating system.

We explore how to:

✅ Embed knowledge and standards so organisations stop “oscillating” and compound capability

✅ Balance exploration vs. exploitation with timeboxing, sprints, and clear release cadences

✅ Use clusters, marginal gains, and reliability systems to move KPIs on a positive gradient

✅ Apply scenario planning and Pareto thinking to allocate scarce resources under shifting rules

🎧 Senior leaders in complex, distributed businesses will find practical, transferable models for execution at scale — from premortems to post-race learning loops — and foresight on where AI, simulation, and autonomy reshape advantage.

Tune in for a rich conversation on how to navigate complexity, align global teams, and stay laser-focused on customer value in a world of constant change.#StrategyInAction #StrategyUnscripted #OXA #LolaCars