What if the future of health isn’t just about fixing sickness—but creating value in how we live? In this episode of Strategy Meets Reality, Mike Jones is joined by Andy Wilkins—founder of Future of Health, futures strategist, and author—to rethink what strategy means in health and care systems. They explore why efficiency often works against long-term health outcomes, how integrated care and lived experience must shape policy, and why the next generation of strategy must learn faster than the...
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What if the future of health isn’t just about fixing sickness—but creating value in how we live? In this episode of Strategy Meets Reality, Mike Jones is joined by Andy Wilkins—founder of Future of Health, futures strategist, and author—to rethink what strategy means in health and care systems. They explore why efficiency often works against long-term health outcomes, how integrated care and lived experience must shape policy, and why the next generation of strategy must learn faster than the...
Orientation is Everything: Mark McGrath on Boyd’s OODA, Disruption, and Strategic Adaptation
Strategy Meets Reality Podcast
1 hour
4 months ago
Orientation is Everything: Mark McGrath on Boyd’s OODA, Disruption, and Strategic Adaptation
What if the most powerful lever in strategy isn’t action—but orientation? In this episode of Strategy Meets Reality, Mike Jones is joined by Mark McGrath—Marine veteran, strategist, and expert in John Boyd’s OODA loop—to unpack how orientation drives adaptation, shapes perception, and rewires how organisations respond to disruption. Mark takes us deep into Boyd’s legacy, revealing why strategy is less about linear plans and more about continuous learning, destruction and creation, and evolvin...
Strategy Meets Reality Podcast
What if the future of health isn’t just about fixing sickness—but creating value in how we live? In this episode of Strategy Meets Reality, Mike Jones is joined by Andy Wilkins—founder of Future of Health, futures strategist, and author—to rethink what strategy means in health and care systems. They explore why efficiency often works against long-term health outcomes, how integrated care and lived experience must shape policy, and why the next generation of strategy must learn faster than the...
