Strategy for Creatives - Business Minus the Bullshit: Business Tips for Creative Entrepreneurs
Sasha | Business Strategist for Creative Women
80 episodes
3 months ago
Welcome to Strategy for Creatives: Business minus the bullshit. Whether you're new in business or finding yourself in a season of change, get ready to build a strategy, create an action plan, and crush those goals. I’m Sasha, host of strategy for creatives, and I help female-led businesses grow their brands in authentic, measurable, and meaningful ways without the stress! There’s no sugar-coating over here. I’m serving up real tips and actionable steps you can take to help uplevel your business. Join me every other Tuesday as I share business strategy lessons that will help you get organized, get off the path to burnout, and grow your brand like a boss.
All content for Strategy for Creatives - Business Minus the Bullshit: Business Tips for Creative Entrepreneurs is the property of Sasha | Business Strategist for Creative Women and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Strategy for Creatives: Business minus the bullshit. Whether you're new in business or finding yourself in a season of change, get ready to build a strategy, create an action plan, and crush those goals. I’m Sasha, host of strategy for creatives, and I help female-led businesses grow their brands in authentic, measurable, and meaningful ways without the stress! There’s no sugar-coating over here. I’m serving up real tips and actionable steps you can take to help uplevel your business. Join me every other Tuesday as I share business strategy lessons that will help you get organized, get off the path to burnout, and grow your brand like a boss.
Maximize Your Marketing: Why Every Business Needs a Blog
Strategy for Creatives - Business Minus the Bullshit: Business Tips for Creative Entrepreneurs
20 minutes 7 seconds
1 year ago
Maximize Your Marketing: Why Every Business Needs a Blog
In this replay episode of "Strategy for Creatives: Business Minus the Bullshit," Sasha delves into the essential topic of blogging for businesses. Originally aired in December 2021, this episode provides timeless insights into why every business should incorporate blogging into their marketing strategy. With the increasing unreliability of social media platforms, Sasha emphasizes the importance of owning your content and building a robust online presence through blogging.
Key Takeaways:
Diversify Your Marketing Channels:
The instability of social media platforms highlights the need for diverse marketing strategies.
Blogs offer a reliable way to maintain visibility and control over your content.
Provide Additional Value to Clients:
Blogs are a fantastic way to showcase your expertise and provide valuable information to both current and potential clients.
Building a "like, know, trust" factor through consistent, valuable content.
Leverage Pinterest for Traffic:
Pinterest can serve as an excellent funnel for driving traffic to your blog.
The long shelf life of Pinterest pins can keep your content relevant and visible for years.
Improve Google Visibility and SEO:
Regular blogging helps improve your website’s domain authority and visibility on search engines.
Using proper keywords and consistently updating your site boosts its relevance in search results.
Grow Your Email List:
Blogs are an effective tool for encouraging visitors to join your email list.
Email lists are a direct way to communicate with your audience without relying on social media algorithms.
Repurpose Content:
Blogging allows you to repurpose content across different platforms, making your marketing efforts more efficient and far-reaching.
It caters to different audience preferences, ensuring your message is accessible in multiple formats.
Action Item: Consider how blogging fits into your business strategy. Identify one or two pieces of content you’ve already created that can be transformed into blog posts. To build comfort and consistency, start with a manageable goal of blogging once a month.
Support the Show: If you enjoyed this episode, please rate and review the podcast. Your feedback helps others find the show. Don’t forget to follow and subscribe on your favorite podcast platform.
Strategy for Creatives - Business Minus the Bullshit: Business Tips for Creative Entrepreneurs
Welcome to Strategy for Creatives: Business minus the bullshit. Whether you're new in business or finding yourself in a season of change, get ready to build a strategy, create an action plan, and crush those goals. I’m Sasha, host of strategy for creatives, and I help female-led businesses grow their brands in authentic, measurable, and meaningful ways without the stress! There’s no sugar-coating over here. I’m serving up real tips and actionable steps you can take to help uplevel your business. Join me every other Tuesday as I share business strategy lessons that will help you get organized, get off the path to burnout, and grow your brand like a boss.
