Strategy for Creatives - Business Minus the Bullshit: Business Tips for Creative Entrepreneurs
Sasha | Business Strategist for Creative Women
80 episodes
3 months ago
Welcome to Strategy for Creatives: Business minus the bullshit. Whether you're new in business or finding yourself in a season of change, get ready to build a strategy, create an action plan, and crush those goals. I’m Sasha, host of strategy for creatives, and I help female-led businesses grow their brands in authentic, measurable, and meaningful ways without the stress! There’s no sugar-coating over here. I’m serving up real tips and actionable steps you can take to help uplevel your business. Join me every other Tuesday as I share business strategy lessons that will help you get organized, get off the path to burnout, and grow your brand like a boss.
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Welcome to Strategy for Creatives: Business minus the bullshit. Whether you're new in business or finding yourself in a season of change, get ready to build a strategy, create an action plan, and crush those goals. I’m Sasha, host of strategy for creatives, and I help female-led businesses grow their brands in authentic, measurable, and meaningful ways without the stress! There’s no sugar-coating over here. I’m serving up real tips and actionable steps you can take to help uplevel your business. Join me every other Tuesday as I share business strategy lessons that will help you get organized, get off the path to burnout, and grow your brand like a boss.
5 Common Marketing Mistakes to Avoid and Boost Your Business Growth
Strategy for Creatives - Business Minus the Bullshit: Business Tips for Creative Entrepreneurs
21 minutes 44 seconds
1 year ago
5 Common Marketing Mistakes to Avoid and Boost Your Business Growth
Welcome back to Strategy for Creatives: Business Minus the Bullshit! This is a replay of one of our most popular episodes, originally aired on September 20, 2022.
In this episode, Sasha examines the common marketing mistakes that many business owners make and provides actionable advice on how to avoid them. Tune in to learn how to streamline your marketing strategy, save time, and convert potential clients into paying customers.
Highlights:
[02:21] - The importance of focusing on self-care as a business owner
[03:05] - Mistake 1: Trying to be everything for everybody
[04:53] - Mistake 2: Lacking a strong online presence beyond social media
[07:36] - Mistake 3: Focusing too much on yourself rather than your clients
[09:34] - Mistake 4: Spending too much time on the wrong tasks
[13:31] - Mistake 5: Trying to be on every social media platform
[17:11] - Recap and actionable steps to avoid these mistakes
Actionable Tips:
Niche Down: Focus on one or two specialized services to better serve your target audience.
Build an Online Presence: Have a website or landing page to direct potential clients and gather their information.
Client-Centric Content: Tailor your messaging to address your clients' needs and problems.
Effective Time Management: Prioritize marketing activities that offer the highest ROI, such as networking and client engagement.
Social Media Strategy: Choose one or two platforms where your target audience is most active and dedicate your efforts there.
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Strategy for Creatives - Business Minus the Bullshit: Business Tips for Creative Entrepreneurs
Welcome to Strategy for Creatives: Business minus the bullshit. Whether you're new in business or finding yourself in a season of change, get ready to build a strategy, create an action plan, and crush those goals. I’m Sasha, host of strategy for creatives, and I help female-led businesses grow their brands in authentic, measurable, and meaningful ways without the stress! There’s no sugar-coating over here. I’m serving up real tips and actionable steps you can take to help uplevel your business. Join me every other Tuesday as I share business strategy lessons that will help you get organized, get off the path to burnout, and grow your brand like a boss.
