Welcome to Storydriven Marketing - Your B2B Brand Storytelling Podcast.

I'm Helena, your host and co-founder of Tales Consulting - a dedicated B2B brand storytelling and content marketing agency.

I want to help B2B brands like yours understand how to use brand storytelling as a messaging strategy to earn your audience’s attention and build brand awareness, authority and trust.

So you can build a community, drive revenue for your organisation, and spearhead your industry.

I'm going to teach you all about the brand storytelling model, and dive deep into topics like building your brand identity, narrative positioning, and story driven marketing.

I'll also have some spectacular guests joining me, and will bring you a new episode every second Monday.

If you have any questions, you can find me on LinkedIn under Helena Merschdorf, or reach out to me at tales.co.nz 

I hope you enjoy the show!