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Story-Selling with Danielle
Chayil Media Publishing
120 episodes
6 days ago
Hey there, Story-Seller! I spent nearly 7 years as a TV news reporter in Alabama. Now I’m a copywriter and video marketer helping entrepreneurs tell better stories through words and videos. On this podcast, I share marketing content tips for websites, emails, and social media, plus real business stories from my series "Built by Stories," and a little behind-the-scenes of business life, my Christian faith, and the small joys that keep me grounded as a creative entrepreneur.
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Marketing
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All content for Story-Selling with Danielle is the property of Chayil Media Publishing and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Hey there, Story-Seller! I spent nearly 7 years as a TV news reporter in Alabama. Now I’m a copywriter and video marketer helping entrepreneurs tell better stories through words and videos. On this podcast, I share marketing content tips for websites, emails, and social media, plus real business stories from my series "Built by Stories," and a little behind-the-scenes of business life, my Christian faith, and the small joys that keep me grounded as a creative entrepreneur.
Show more...
Marketing
Business
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Ep. 116: Why Pleasing Everyone Hurts Your Business (And What Crumbl Cookies Gets Right)
Story-Selling with Danielle
12 minutes 16 seconds
1 year ago
Ep. 116: Why Pleasing Everyone Hurts Your Business (And What Crumbl Cookies Gets Right)

Not everyone likes Crumbl Cookies... and that’s fine. But I do.

Seeing all the latest TikTok reviews claiming they’re "nasty" has me wanting to say this ONE thing:

Your product or service isn’t for everyone.

Crumbl has a loyal fan base despite the negative reviews. In marketing, you don't need to please everyone.

You ONLY need to reach the right audience.

Sign up for the free 5 Day Video Story-Selling Challenge here.⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠Subscribe to my weekly emails, "Notes from a Story-Seller's Desk" here.⁠ ⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get started with done-for-you copywriting or video services here.⁠⁠⁠⁠


Story-Selling with Danielle
Hey there, Story-Seller! I spent nearly 7 years as a TV news reporter in Alabama. Now I’m a copywriter and video marketer helping entrepreneurs tell better stories through words and videos. On this podcast, I share marketing content tips for websites, emails, and social media, plus real business stories from my series "Built by Stories," and a little behind-the-scenes of business life, my Christian faith, and the small joys that keep me grounded as a creative entrepreneur.