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Statements of Intent
David Mannheim
22 episodes
2 months ago
eCommerce has lost sight of the people at its heart—the customer. After working with the world’s biggest retailers for 15 years, David Mannheim (author of The Person in Personalisation, founder of Made With Intent) wants to change this. Through solo shows and guest conversations, you’ll hear eCommerce leaders share how they intend to break the status quo gripping online retail. The lack of care. The short-sightedness. The sea of sameness. Each 20-minute episode centres on the sharing of a statement of intent—A personal promise or guiding principle. It’s a vulnerable yet fun source of solidarity for weary commerce marketers who want to change things for the better.
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Marketing
Technology,
Business
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All content for Statements of Intent is the property of David Mannheim and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
eCommerce has lost sight of the people at its heart—the customer. After working with the world’s biggest retailers for 15 years, David Mannheim (author of The Person in Personalisation, founder of Made With Intent) wants to change this. Through solo shows and guest conversations, you’ll hear eCommerce leaders share how they intend to break the status quo gripping online retail. The lack of care. The short-sightedness. The sea of sameness. Each 20-minute episode centres on the sharing of a statement of intent—A personal promise or guiding principle. It’s a vulnerable yet fun source of solidarity for weary commerce marketers who want to change things for the better.
Show more...
Marketing
Technology,
Business
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Episode 5 | "Cultivate Connection And Shared Moments" - Thibaut Pugin | Statements of Intent Podcast
Statements of Intent
23 minutes
1 year ago
Episode 5 | "Cultivate Connection And Shared Moments" - Thibaut Pugin | Statements of Intent Podcast

In this episode of Statements of Intent, host David Mannheim speaks with Thibaut Pugin, VP of Software Engineering at Gousto, about cultivating human connection and shared moments in eCommerce.


Topics Covered:

  • The challenge of balancing data and human connections in business
  • Creating shared experiences and a sense of community
  • Catering to diverse individual preferences
  • Empathising with customers and meeting them where they are

Key Quotes:

  • "But for the time being, I think the main difference between us and a set of algorithms and data is something akin to emotion."
  • "We want to belong, right? We want to have that sense of we're in it together."
  • “You have to be curious. You have to want to get to know others. You have to want the best for others.”
  • "How do you create and cultivate those experiences and shared moments? That's really just thinking about that customer, what do they want? Are you meeting them where they are, but also sometimes anticipating their needs?"

Episode Chapters:

00:00 Introduction

01:11 Guest Introduction: Thibaut Pugin

02:38 Thibaut's Statement: Cultivate Connection And Shared Moments

04:00 The Challenge of Balancing Data and Human Connection

08:58 Creating Shared Connections and Moments

18:34 The Gousto Experience: Catering to Individual Preferences

21:47 Outro


Social Media:

  • Thibaut Pugin's LinkedIn → https://www.linkedin.com/in/thibautpugin/
  • Made With Intent LinkedIn → https://www.linkedin.com/company/madewithintent/?viewAsMember=true
  • YouTube → www.youtube.com/@madewithintent
Statements of Intent
eCommerce has lost sight of the people at its heart—the customer. After working with the world’s biggest retailers for 15 years, David Mannheim (author of The Person in Personalisation, founder of Made With Intent) wants to change this. Through solo shows and guest conversations, you’ll hear eCommerce leaders share how they intend to break the status quo gripping online retail. The lack of care. The short-sightedness. The sea of sameness. Each 20-minute episode centres on the sharing of a statement of intent—A personal promise or guiding principle. It’s a vulnerable yet fun source of solidarity for weary commerce marketers who want to change things for the better.