In this episode, our guest, Colin Gray, shares his wealth of experience from years in podcasting and content creation, and we unpack the mindset shifts that help you stay motivated for the long haul.

We kick things off by discussing why having a unique angle is the key to standing out in a crowded space. Colin emphasizes that your angle doesn't have to please everyone—in fact, putting some people off usually means you're resonating deeply with the right audience.

We also dive into the reality of content creation fatigue, and why it's okay to step back from platforms you don't enjoy ("I realized I hate social media, and I don't have to do it"). Colin shares how setting boundaries and focusing on the work that energizes you can prevent burnout. Plus, he gives practical tips on how to start a podcast that actually sticks—hint: it's less about having the perfect microphone and more about knowing exactly why your show matters.

Finally, we discuss the power of long-form content to build deep, lasting relationships with your audience and how to find inspiration by paying attention to the questions your listeners are asking. Whether you're just starting out or looking for ways to reignite your creative spark, this episode is packed with real, actionable advice.