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Stories of Entrepreneurs.
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#32 - Jason Burke on his story of building one of the fastest growing CPG brand - The New Primal, the challenges of building a CPG brand, how to market a CPG brand and a lot of insights in CPG
Startup107
34 minutes 47 seconds
2 years ago
#32 - Jason Burke on his story of building one of the fastest growing CPG brand - The New Primal, the challenges of building a CPG brand, how to market a CPG brand and a lot of insights in CPG
This Episode is Sponsored by ONE07 MEDIA, If you are looking for UGC content or Paid Media Services, Check out >> ONE07.IN
In this episode, I was joined by Jason Burke, Jason is the founder of one of the fastest-growing CPG brands - The New Primal
We discussed >>
His background and story of building The New Primal
How did he come up with the idea
Product Formulation
Initial Go-to-Market Strategy
Retail Vs D2C
Channels for D2C Growth
How to raise capital in CPG
The current state of the CPG industry and how to navigate those challenges