The Startup Foundations is a podcast where we talk to founders and entrepreneurs who have launched startups. We have conversations around the hits and misses of navigating the startup world and building a successful company from the ground up. Join me, Greg Miaskiewicz, the host of the Startup Foundations podcast as we dissect topics affecting the startup community and share founders' stories of how they landed their first customers and raised their first checks from investors.
Let the Startup Foundations podcast be the inspiration for your launch!
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The Startup Foundations is a podcast where we talk to founders and entrepreneurs who have launched startups. We have conversations around the hits and misses of navigating the startup world and building a successful company from the ground up. Join me, Greg Miaskiewicz, the host of the Startup Foundations podcast as we dissect topics affecting the startup community and share founders' stories of how they landed their first customers and raised their first checks from investors.
Let the Startup Foundations podcast be the inspiration for your launch!
Jill Koziol is the CEO and co-founder of Motherly, an educational platform and lifestyle brand redefining motherhood. Motherly’s goal is building a movement helping women across the world thrive as mothers and make the most of their parenting experience.
Jill talked to us about how the idea for Motherly was born, and how she and her co-founder Liz Tenety originally met. Jill discussed building the brand recognition, getting the first publicity and leveraging the organic content distribution to get the initial traction. We also talked about the advantages of a content and community-first approach to building a startup.
Jill discussed the relationship between her and her co-founder and how they approached divvying up the roles and equity in Motherly when founding the company. Jill also shared what she thinks are the most important traits of the first hires for a startup, and what every founder should look for when hiring their first employees.
We also cover the process of raising capital for Motherly, striking a balance between journalistic integrity and brand building, and Motherly’s educational platform.
The Startup Foundations is a podcast where we talk to founders and entrepreneurs who have launched startups. We have conversations around the hits and misses of navigating the startup world and building a successful company from the ground up. Join me, Greg Miaskiewicz, the host of the Startup Foundations podcast as we dissect topics affecting the startup community and share founders' stories of how they landed their first customers and raised their first checks from investors.
Let the Startup Foundations podcast be the inspiration for your launch!
