1. Purpose Is Your Anchor in Uncertain Times When things go wrong—and they will go wrong in business—your purpose is what keeps you from quitting. If you’re building a company just to make money, the moment profits slow down, your motivation dries up. But if your business is rooted in something bigger—helping people, solving a real problem, creating meaningful change—then you’ll find a reason to keep going even when the money isn’t flowing. Purpose is the anchor that holds you st...
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1. Purpose Is Your Anchor in Uncertain Times When things go wrong—and they will go wrong in business—your purpose is what keeps you from quitting. If you’re building a company just to make money, the moment profits slow down, your motivation dries up. But if your business is rooted in something bigger—helping people, solving a real problem, creating meaningful change—then you’ll find a reason to keep going even when the money isn’t flowing. Purpose is the anchor that holds you st...
Purpose Over Profits: Why Meaning-Driven Businesses Win in the Long Run
Startup Business 101
30 minutes
6 days ago
Purpose Over Profits: Why Meaning-Driven Businesses Win in the Long Run
1. Purpose Is Your Anchor in Uncertain Times When things go wrong—and they will go wrong in business—your purpose is what keeps you from quitting. If you’re building a company just to make money, the moment profits slow down, your motivation dries up. But if your business is rooted in something bigger—helping people, solving a real problem, creating meaningful change—then you’ll find a reason to keep going even when the money isn’t flowing. Purpose is the anchor that holds you st...
Startup Business 101
1. Purpose Is Your Anchor in Uncertain Times When things go wrong—and they will go wrong in business—your purpose is what keeps you from quitting. If you’re building a company just to make money, the moment profits slow down, your motivation dries up. But if your business is rooted in something bigger—helping people, solving a real problem, creating meaningful change—then you’ll find a reason to keep going even when the money isn’t flowing. Purpose is the anchor that holds you st...
