From completing an undergrad at Harvard to becoming a K-Pop sensation in Korea to founding and formulating his very own skincare line, Paul Baek’s journey has been nothing short of extraordinary. In this episode, we delve into the unexpected twists of Paul's life, discussing his courageous decision to break away from the norm and forge a path that led him to the creation of his skincare company, Matter of Fact. Join us as Paul shares how his upbringing shaped him, the gratitude he feels for his immigrant parents, the exhilarating experience of K-Pop stardom, and the pivotal moments and mentors that shaped his journey as an entrepreneur and skincare innovator.