Pedigree :: Teenagers. The only option is adoption

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Spotcast

MANUEL ROLIM ANDRES

72 episodes

6 days ago

Spotcast is a radio spot library. Radio spots are often the ugly duckling of a campaign. The creative team doesn't include them in their portfolio, nor does the agency or the audio company. However, radio is more vibrant than ever. Consider platforms like Spotify, Deezer, and podcasts—all of them resemble radio. The only difference is that radio can now reach a broader audience than AM and FM waves.

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Pedigree :: Teenagers. The only option is adoption

Spotcast

45 seconds

2 years ago

Pedigree :: Teenagers. The only option is adoption

Created by Colenso BBDO.

The rational part of a teenager’s brain, the frontal lobe, switches off momentarily to allow the rest of the brain to develop. That’s why teenagers behave like teenagers. The solution? Adoption – adopting a shelter dog, that is, because the perfect antidote to teenage volatility is the unconditional love and good nature of a dog. When a teenager’s brain switches off, turn their heart back on.