Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
MrRichardClarke
94 episodes
8 months ago
In 2023, one-day cricket enjoyed its 60th birthday.
David Tossell has written a book on the evolution of the format. He describes those early days as “nicely naïve”. But, at the same time, they were the foundation for every major innovation in cricket ever since.
These days, the 50-over game is under an existential threat due to the rise of T20. Can it survive, is it worth saving and what would be its legacy?
We discussed all this and more on this episode of Sports Content Strategy
Topics
Why one-day cricket first started? Its early evolution
The formative years of the Gillette Cup
The influence of television on the growth of the game
The cultural importance of the Sunday League
The way it has changed the game’s tactics
The importance of Pakistan and India’s World Cup victories
The game that led to the Duckworth Lewis
Decline and the need for T20
How T20 has affected 50 over cricket
Where the 50-over game fits into the future of cricket
The legacy of one-day cricket
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In 2023, one-day cricket enjoyed its 60th birthday.
David Tossell has written a book on the evolution of the format. He describes those early days as “nicely naïve”. But, at the same time, they were the foundation for every major innovation in cricket ever since.
These days, the 50-over game is under an existential threat due to the rise of T20. Can it survive, is it worth saving and what would be its legacy?
We discussed all this and more on this episode of Sports Content Strategy
Topics
Why one-day cricket first started? Its early evolution
The formative years of the Gillette Cup
The influence of television on the growth of the game
The cultural importance of the Sunday League
The way it has changed the game’s tactics
The importance of Pakistan and India’s World Cup victories
The game that led to the Duckworth Lewis
Decline and the need for T20
How T20 has affected 50 over cricket
Where the 50-over game fits into the future of cricket
The legacy of one-day cricket
Ben Wells: Sport, digital and the re-emergence after Covid-19
Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
43 minutes 41 seconds
4 years ago
Ben Wells: Sport, digital and the re-emergence after Covid-19
Sport in the UK is getting ready for the return of spectators.
The sticking plasters that have held their business models can start to be whipped off. The question is what will we find underneath?
Ben Wells has spent lockdown thinking deeply on these issues. The CCO of PTI Digital has wide experience from his time at Chelsea FC and Bath Rugby. He believes it WILL be different, behaviours WILL change and some aspects of sports will NEVER be the same again. However, there IS an opportunity to forge a different future. And, he believes, digital will be at its heart.
Sports Content Strategy with MrRichardClarke: Exploring sports content, journalism, digital and social media
In 2023, one-day cricket enjoyed its 60th birthday.
David Tossell has written a book on the evolution of the format. He describes those early days as “nicely naïve”. But, at the same time, they were the foundation for every major innovation in cricket ever since.
These days, the 50-over game is under an existential threat due to the rise of T20. Can it survive, is it worth saving and what would be its legacy?
We discussed all this and more on this episode of Sports Content Strategy
Topics
Why one-day cricket first started? Its early evolution
The formative years of the Gillette Cup
The influence of television on the growth of the game
The cultural importance of the Sunday League
The way it has changed the game’s tactics
The importance of Pakistan and India’s World Cup victories
The game that led to the Duckworth Lewis
Decline and the need for T20
How T20 has affected 50 over cricket
Where the 50-over game fits into the future of cricket
The legacy of one-day cricket
