
We are ending season 1 with a bang! A huge privilege to welcome Jo Coates to SportH.E. For the past 6 months, Jo has been interim CEO at BUCS. Prior to this she has held roles at the very pinnacle of sport in the UK, including stints at England Netball and UK Athletics. Not having worked in HE/FE before I was intrigued to listen to her reflections and thoughts on the sector and the conversation doesn't disappoint. We cover a huge array of topics from media, branding and commercial to NGB's, transgender issues and the huge sporting spectacle that are Nationals and BUCS Big Wednesday.
In addition, we also get to hear from Jo on her career to date, the highs and lows of working in sport and her lessons for any aspiring sport industry professionals.
Jo recommends 'Normal Women' by Philippa Gregory as a book that she has recommended to others the most.