In this episode, Dr. Joyce Park chats with Liah Yoo, founder of Krave Beauty and renowned YouTuber. Liah shares her unique journey in the beauty industry, the challenges of content creation, and her passion for sustainability. Discover insights into the evolving world of social media and how Liah navigates her role today.
00:00 Intro
01:33 Bio
02:34 What Made You Start Posting On YouTube?
04:33 How did you decide what audience to target?
05:35 How did you grow YouTube so quickly?
08:34 What are some of the changes to Social Media that you've seen?
13:06 Creating Content Schedule
18:12 Why Krave Beauty?
22:16 SPF Controversy
26:40 Advice For Consumers
29:46 Self Care Routine
32:06 Wrap Up & Outro
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For more of our guest:
https://www.liahyoo.com/
https://www.instagram.com/liahyoo/?hl=en
https://www.youtube.com/channel/UC3y1VNzSbMVIUlKC2ErEVZw
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Dr. Joyce Park is a board-certified dermatologist based in Seattle, WA, founder of Skin Refinery, a boutique virtual dermatology practice, and content creator and skincare and beauty educator.
Listen to the Podcast!
*Spotify:* https://open.spotify.com/show/6YeBMbNji7kdkUH5ZmIlAf
*Apple Podcasts:* https://podcasts.apple.com/us/podcast/spilling-the-tea-with-dr-joyce/id1740368732
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*DISCLAIMER: The information in this video is not intended as medical advice, diagnosis, or treatment. Always seek the advice of your physician.*