As Marketers, we have built the skill set of being able to effectively communicate a story to our audiences.
And the great thing about this particular skill set that we all share, is that it can be used for causes that truly matter.
Causes and campaigns that uplift society.
One such campaign, is #EducationForAll by Byju’s. Their goal with this campaign is to provide learning programs to over 10 million children by 2025.
And in this episode, we walk you through how to use marketing for good. How to spread awareness of a campaign that matters more than a conversion
To do this, we spoke to Mansi Kasliwal, who’s a Vice President at Byju’s and Vineet Singh who’s the head of Brand and Creative Strategy at Byjus.
___
About us: Rocketium helps growth teams test and refine ad and app campaigns at 10x the speed of today's manual processes. Our product replaces disconnected tools (Asana, Drive, Photoshop, Sheets) with an all-in-one workspace for visual content creation, collaboration, publishing, and analytics. More details on our website. 🚀