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Spikes Excitement Talks
The Spikes
112 episodes
5 days ago
“Spikes Excitement Talks” is an engaging podcast hosted by Gordon Euchler, co-founder of Spikes, featuring some of the most famous figures from the world of marketing and branding. Each episode welcomes guests who share their professional journeys and delve into what personally and professionally excites them. From notable studio heads to leading minds in top advertising agencies, listeners gain an intimate look at the passions driving these industry leaders.
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Marketing
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All content for Spikes Excitement Talks is the property of The Spikes and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
“Spikes Excitement Talks” is an engaging podcast hosted by Gordon Euchler, co-founder of Spikes, featuring some of the most famous figures from the world of marketing and branding. Each episode welcomes guests who share their professional journeys and delve into what personally and professionally excites them. From notable studio heads to leading minds in top advertising agencies, listeners gain an intimate look at the passions driving these industry leaders.
Show more...
Marketing
Business
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Spikes Excitement Talk #104 with Amélie Manac'h
Spikes Excitement Talks
22 minutes 42 seconds
1 month ago
Spikes Excitement Talk #104 with Amélie Manac'h

In this episode, Gordon is joined by Amélie Manac’h, a seasoned marketing leader who's worked with some of the most iconic French and global brands and recently new Head of Brand Content and Strategy at Nestlé. 

The talk explores the art of combining research, creativity, and cultural relevance, why boldness matters — and how a fake baby in a bubble led to one of the most talked-about infant nutrition campaigns in Spain.
Furthermore what brought Amélie into marketing and what excites her most about the future of marketing, from the shifting media landscape to the rise of AI.

Tune in if you want to know more about consumer-centric marketing, brand innovation and the bravery it takes to break through the noise.

Spikes Excitement Talks
“Spikes Excitement Talks” is an engaging podcast hosted by Gordon Euchler, co-founder of Spikes, featuring some of the most famous figures from the world of marketing and branding. Each episode welcomes guests who share their professional journeys and delve into what personally and professionally excites them. From notable studio heads to leading minds in top advertising agencies, listeners gain an intimate look at the passions driving these industry leaders.