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SPEAK LIKE A CEO
Oliver Aust, founder of Speak Like a CEO Academy
326 episodes
1 week ago
Speak Like a CEO is the podcast for ambitious leaders who want to become top 1% communicators - and scale themselves and their businesses by mastering the ultimate leadership skill: communication. Hosted by Oliver Aust - one of the world’s leading voices on leadership communication, bestselling author of Unignorable and Message Machine, and trusted advisor to Fortune 500 leaders, unicorn founders, and government leaders - this show pulls back the curtain on how the world’s most effective communicators think, speak, and lead.
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Business
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All content for SPEAK LIKE A CEO is the property of Oliver Aust, founder of Speak Like a CEO Academy and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Speak Like a CEO is the podcast for ambitious leaders who want to become top 1% communicators - and scale themselves and their businesses by mastering the ultimate leadership skill: communication. Hosted by Oliver Aust - one of the world’s leading voices on leadership communication, bestselling author of Unignorable and Message Machine, and trusted advisor to Fortune 500 leaders, unicorn founders, and government leaders - this show pulls back the curtain on how the world’s most effective communicators think, speak, and lead.
Show more...
Business
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303 How to Speak as a CEO So People Actually Listen. David Shelley
SPEAK LIKE A CEO
38 minutes 50 seconds
1 week ago
303 How to Speak as a CEO So People Actually Listen. David Shelley

Many leaders sound inauthentic, robotic or fake.

It’s true: As a leader, it’s hard to sound authentic – to be real, relatable, and trusted. Some messages may come across as too corporate, others as too casual. 

The result is the same: there’s a gap between what you want to say and what your people hear. 

To close that gap, I’m joined by David Shelley, CEO of Hachette Book Group, one of the biggest names in global publishing, with more than 220 million books sold annually.

He’s raw, real, and incredibly believable – and he shows us what authentic leadership communication sounds like at scale.


Get your 50 Presentation Hacks here: https://eoipsocommunications.com/newsletter/



00:00 Introduction & Authentic Leadership

00:32 Open Office & Company Culture

01:39 Industry Changes & Inclusivity

02:27 Feedback & Growth Mindset

07:54 Diversity & Changing the Story

10:27 Business Growth & Pillars of Success

12:14 Understanding Consumers

14:50 Building Trust & Communication Channels

19:23 Transparency vs. Confidentiality

22:34 The Future of Publishing

26:03 Advice for Aspiring Authors

28:49 Leadership, Communication, and Final Advice

38:35 Closing Remarks


SPEAK LIKE A CEO
Speak Like a CEO is the podcast for ambitious leaders who want to become top 1% communicators - and scale themselves and their businesses by mastering the ultimate leadership skill: communication. Hosted by Oliver Aust - one of the world’s leading voices on leadership communication, bestselling author of Unignorable and Message Machine, and trusted advisor to Fortune 500 leaders, unicorn founders, and government leaders - this show pulls back the curtain on how the world’s most effective communicators think, speak, and lead.