S6 E39 Breaking Burnout and Building Boundaries with Jo Hooper

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Soul Leaders® Podcast with Mills Gray

Mills Gray, Business Strategist

100 episodes

10 hours ago

Welcome to Soul Leaders, the go-to podcast for service based businesses, coaches, creators and business owners that want to get more confident in their digital marketing and selling. I'm your host Mills Gray, a Business Coach & Mentor with over 16 years experience growing and scaling 6 figure businesses. I have been in the trenches and help others to succeed without cookie cutter tactics, and staying aligned to your business. I will help you fall in love with your business again. Each Thursday, I will talk about stacking your offers, lead generation and client attraction, and stepping into that CEO era with bitesize episodes and easy to implement trainings/suggestions. Helping you to move past the 'not quite there story". You can connect with me on Instagram @mills_gray and if you want to learn more about me or work with me, head over to www.millsgray.com. Ready to Level The F*k up? Let's go!

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S6 E39 Breaking Burnout and Building Boundaries with Jo Hooper

Soul Leaders® Podcast with Mills Gray

46 minutes 39 seconds

1 month ago

S6 E39 Breaking Burnout and Building Boundaries with Jo Hooper

Grab your coffee and settle in for this raw conversation with Jo Hooper, founder of GetWildlyFree. From two mental health breakdowns that ended her corporate career to building a business that actually serves her life (not the other way around), Jo shares the real talk about boundaries, burnout, and why rest doesn't fix everything. This episode is for anyone who's tired of working all the damn hours and ready to design a business that energizes rather than exhausts them.

Key Topics Covered

The Reality of Burnout and Breakdown

Why rest doesn't fix burnout - you have to change what burnt you out in the first place
The difference between burnout and actual breakdown ("nervous breakdown")
How thought patterns like "I need to prove myself" drive destructive behaviors
Jo's recovery journey: traditional therapy, medication, and later embracing alternative therapies like Reiki and sound baths

The Permission Slaps System

Jo's innovative approach to interrupting habitual behaviors:

10 two-minute audio recordings for moments when you're about to break your own boundaries
Examples: "Put the phone down now," "Take the day off," "You can sit and read your book"
Creating neurological speed bumps (like moving the Instagram app on your phone)
Why habits are like muscle memory - both physical and cognitive

Building Sustainable Business Boundaries

Jo's current structure:

Working 4-6 hours per day maximum
Call days only on Tuesdays and Thursdays (two calls max per day)
Available to clients on Voxer only Tuesdays and Thursdays
No calls before 10:30am or after 4pm
Fridays completely call-free

The "Me First" Method

Jo's framework for transformation:

Beliefs: Identifying limiting thoughts like "If I want to earn more, I have to work more"
Decisions: What choices are you making from those beliefs?
Actions: How are you perpetuating the cycle through your daily behaviors?

Challenging Common Business Myths

Why "if I'm not working really hard, I'm lazy" is capitalist conditioning
The false belief that difficulty equals value
How to separate revenue from profit when evaluating "success"
Why authenticity in marketing matters more than being "vanilla"

Let's Connect!

Come say hi in my Instagram DMs @mills_gray.

For full show notes and more resources visit https://www.millsgray.com/breaking-burnout-and-building-boundaries-with-jo-hooper/