Join host Liz Toombs on the Sorority Chat podcast as she welcomes Danny Weatherford, JD, the CEO of the National Panhellenic Conference, for an insightful discussion on the evolution of sorority recruitment. They dive into the generational shifts affecting recruitment, how COVID-19 has impacted students' need for community, and the importance of making the recruitment process more inclusive and welcoming. Discover the latest research findings, successful marketing strategies, and potential changes to future recruitment that cater to Gen Z women. Don't miss this engaging conversation and learn how sororities can continue to provide a sense of belonging in today's changing world.
š Connect with Dani's Organizations:Ā
The Sorority Life
šø https://www.instagram.com/sororitylifenpc/
š https://thesororitylife.com/
National Panhellenic Conference
šø https://www.instagram.com/npcwomen/
š Connect with Liz:Ā
šø ā ā Instagram: @pdrinteriorsā
šĀ ā Website: PDR Interiorsā ā Ā
Don't miss an episode! Subscribe to Sorority Chat on your favorite podcast platform!
If you loved this episode, leave a āāāāā review and share it with a friend in your sorority circle!
Sorority Chat is your go-to podcast for all things Greek life! Liz Toombs hosts this show for sorority leaders, house directors, alumni, and anyone who loves sisterhood and the traditions that make Greek life unique. From leadership insights to house renovations and recruitment tips, Sorority Chat brings you real conversations, thoughtful insights, and fun stories.
Episode Highlights:00:00 Introduction to Sorority Chat00:50 Meet Danny Weatherford, JD: CEO of NPC01:22 Challenges and Changes in Sorority Recruitment02:11 Impact of COVID-19 on Sorority Life04:54 Adapting Recruitment for Gen Z11:36 Marketing Strategies for Sororities19:32 Enrollment Trends and Future Outlook23:02 The Evolution of Greek Life25:02 Future of Sorority Recruitment28:24 Closing Thoughts and Resources33:00 Liz's House Hot Takes33:53 Final Remarks and Outro