Andy Westlake: Chairman, European Sponsorship Association

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Something Quite New

SQN Agency

15 episodes

4 days ago

Interested in technology and sport? Then this is for you. Each week we'll be talking to people who are leading the innovation of sports, challenging the status quo. Dan McLaren and Chris Hughes will also be taking a look at the latest news within social media, PR and sponsorship and discussing how it will impact on the industry.

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All content for Something Quite New is the property of SQN Agency and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business

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Andy Westlake: Chairman, European Sponsorship Association

Something Quite New

32 minutes 51 seconds

6 years ago

Andy Westlake: Chairman, European Sponsorship Association

Welcome to the Something Quite New podcast, brought to you by leading sponsorship and communications agency Sine Qua Non. In each episode we will deep diving to bring you insight and intelligence from leading lights across the industry. Taking a close look at the challenges and opportunities that are presenting themselves.

Our first guest is European Sponsorship Association chairman Andy Westlake. We sat down for a lengthy chat just after the ESA awards, so there were plenty of best practice examples for us to discuss. We covered a wealth of content, including some of the hurdles facing the industry currently – and its extremely positive outlook.