Join award-winning marketer Mike Allton as he peels back the curtain with retail social media and community managers just like you, unveils the issues they've been struggling with the most, and explores how they've overcome those challenges. Each episode is an honest and frank look at what marketers go through - from awful algorithms to terrific trends - and ideas that you can apply to your own business.
Whether you're leading the department or boots on the ground, Social Pulse Podcast: Retail Edition will help you expand your knowledge, address your challenges, and apply successful social media marketing strategies in the years to come.
Ready to get your engagement up? Then it's time to sign up. Subscribe today.
Brought to you by Agorapulse: the #1 rated social media management solution trusted by over 3,000 agencies. Learn more at www.Agorapulse.com.
Produced and Hosted by Mike Allton
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Join award-winning marketer Mike Allton as he peels back the curtain with retail social media and community managers just like you, unveils the issues they've been struggling with the most, and explores how they've overcome those challenges. Each episode is an honest and frank look at what marketers go through - from awful algorithms to terrific trends - and ideas that you can apply to your own business.
Whether you're leading the department or boots on the ground, Social Pulse Podcast: Retail Edition will help you expand your knowledge, address your challenges, and apply successful social media marketing strategies in the years to come.
Ready to get your engagement up? Then it's time to sign up. Subscribe today.
Brought to you by Agorapulse: the #1 rated social media management solution trusted by over 3,000 agencies. Learn more at www.Agorapulse.com.
Produced and Hosted by Mike Allton
Success and Struggle: Marketing Insights from Major Retail Brands
Social Pulse Podcast: Retail Edition
30 minutes
1 year ago
Success and Struggle: Marketing Insights from Major Retail Brands
Imagine having a front-row seat to the marketing strategies of some of the biggest retail brands in the world. You've seen their campaigns, bought their products, and maybe even wondered what goes on behind the scenes. What makes certain strategies soar while others fail to take flight?
Today, we're diving deep into the world of retail marketing with insights from someone who’s been at the helm of campaigns for brands like Crocs, KSwiss, and the Getty Museum Store.
What does it take to make a retail brand truly stand out? What marketing tactics lead to epic victories, and which ones missed the mark? These are the questions we’re diving into with our guest, Erik Huberman. Erik is the CEO and Founder of Hawke Media, a marketing powerhouse known for its innovative and data-driven approach.
Erik has seen first-hand what works and what doesn't when it comes to retail marketing. From viral campaigns to behind-the-scenes challenges, he's here to share insights and lessons learned from helping some of the most recognized retail brands achieve their marketing goals.
Social Pulse Podcast host Mike Allton asked Erik Huberman about:
♉️Insights into Successful Retail Marketing Strategies: Learn what marketing tactics have worked well for major retail brands like Crocs and KSwiss.
♉️Learning from Challenges and Failures: Hear candid stories about campaigns that didn’t go as planned and the lessons learned.
♉️The Role of Data and Influencer Marketing: Understand the importance of data-driven strategies and influencer marketing for retail brands.
Learn more about Erik Huberman
Connect with Erik Huberman on LinkedIn
Resources & Brands mentioned in this episode
Hawke Media
Learn more about Agorapulse with a free demo
Crocs
K Swiss
Getty Museum
Swag of the Month
Science
Dollar Shave Club
Ellie
Ballytotal Fitness
Target
Love Pop
Hawke AI
Bombas
Show Notes & Transcript: https://www.agorapulse.com/blog/success-and-struggle-marketing-insights-from-major-retail-brands
Brought to you by Agorapulse: the #1 rated social media management solution.
Produced and Hosted by Mike Allton, Head of Strategic Partnerships at Agorapulse. If you’re interested in being featured on an upcoming episode, reach out to Mike.
Social Pulse Podcast: Retail Edition
Join award-winning marketer Mike Allton as he peels back the curtain with retail social media and community managers just like you, unveils the issues they've been struggling with the most, and explores how they've overcome those challenges. Each episode is an honest and frank look at what marketers go through - from awful algorithms to terrific trends - and ideas that you can apply to your own business.
Whether you're leading the department or boots on the ground, Social Pulse Podcast: Retail Edition will help you expand your knowledge, address your challenges, and apply successful social media marketing strategies in the years to come.
Ready to get your engagement up? Then it's time to sign up. Subscribe today.
Brought to you by Agorapulse: the #1 rated social media management solution trusted by over 3,000 agencies. Learn more at www.Agorapulse.com.
Produced and Hosted by Mike Allton
