Social Pulse Podcast: Real Conversations with Top Social Media Marketers
Agorapulse
16 episodes
1 week ago
Let's be real: being a Social Media Professional often means juggling a dozen tasks, chasing elusive ROI, and trying to make sense of constant platform changes. Sound familiar? If you're looking for a way to turn that daily whirlwind into winning strategies, you've found your people. Welcome to Social Pulse Podcast – we're here to be your trusted guide and a friendly voice in your social media journey.
Each week, Agorapulse's Chief Storyteller, Mike Allton, brings you straight-talking conversations and practical wisdom. You'll hear directly from fellow SMMs sharing their in-the-trenches experiences, learn from leading experts unpacking cutting-edge tactics, and get unique insights from the very brands and tools shaping our industry. We're focused on delivering actionable playbooks and real-world advice that you can use immediately, whether you’re a freelance pro, running an agency, or spearheading social for a global brand.
Our genuine mission with Social Pulse Podcast is to equip and empower you. We're passionate about helping you simplify the complex (because social media can be a lot!) and significantly amplify your professional impact. This isn't just about keeping up; it's about leading the charge, proving your strategic value, and confidently demonstrating how your social media efforts drive real business growth.
Think of this as your weekly pit stop for inspiration, candid advice, and the practical know-how you need to not just manage, but truly master social media. We'll cover everything from crafting compelling content and fostering engaged communities to navigating new AI tools, understanding data that matters, and effectively communicating your successes.
If you're ready to gain more clarity, boost your confidence, and achieve more with your social media efforts, then hit subscribe on Social Pulse Podcast. Let's tackle the challenges and celebrate the wins, together. Social Media Simplified. Impact Amplified.
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Let's be real: being a Social Media Professional often means juggling a dozen tasks, chasing elusive ROI, and trying to make sense of constant platform changes. Sound familiar? If you're looking for a way to turn that daily whirlwind into winning strategies, you've found your people. Welcome to Social Pulse Podcast – we're here to be your trusted guide and a friendly voice in your social media journey.
Each week, Agorapulse's Chief Storyteller, Mike Allton, brings you straight-talking conversations and practical wisdom. You'll hear directly from fellow SMMs sharing their in-the-trenches experiences, learn from leading experts unpacking cutting-edge tactics, and get unique insights from the very brands and tools shaping our industry. We're focused on delivering actionable playbooks and real-world advice that you can use immediately, whether you’re a freelance pro, running an agency, or spearheading social for a global brand.
Our genuine mission with Social Pulse Podcast is to equip and empower you. We're passionate about helping you simplify the complex (because social media can be a lot!) and significantly amplify your professional impact. This isn't just about keeping up; it's about leading the charge, proving your strategic value, and confidently demonstrating how your social media efforts drive real business growth.
Think of this as your weekly pit stop for inspiration, candid advice, and the practical know-how you need to not just manage, but truly master social media. We'll cover everything from crafting compelling content and fostering engaged communities to navigating new AI tools, understanding data that matters, and effectively communicating your successes.
If you're ready to gain more clarity, boost your confidence, and achieve more with your social media efforts, then hit subscribe on Social Pulse Podcast. Let's tackle the challenges and celebrate the wins, together. Social Media Simplified. Impact Amplified.
Why AI Alone Won't Save Your Meta Advertising (And What Will)
Social Pulse Podcast: Real Conversations with Top Social Media Marketers
39 minutes
3 months ago
Why AI Alone Won't Save Your Meta Advertising (And What Will)
Are you struggling to see real results from your Meta advertising campaigns despite all the AI promises and tutorial videos you've consumed? You're watching course after course, implementing the latest AI features, yet your ad spend feels more like throwing money into a black hole than driving meaningful business growth. Here's the hard truth: AI tools are incredibly powerful, but they're not magic wands that automatically transform your advertising results. The missing piece isn't more technology or another tutorial – it's having a real human guide you through the actual implementation process when it's most relevant to your specific business situation. You're not alone in this frustration, and today's guest is here to show you exactly what you need to bridge that gap.
Amanda Robinson is the Founder & CEO of The Digital Gal Inc. and a certified Meta Marketing Partner who has been revolutionizing how businesses approach Facebook and Instagram advertising since 2014. She's a sought-after international speaker who has presented at major marketing conferences, and co-authored the "Ultimate Guide to Social Media Marketing" published by Entrepreneur Press alongside myself and other industry experts. Amanda works with everyone from startups to Fortune 500 companies, and she's developed a unique system that combines AI-powered Meta advertising tools with personalized human guidance to help her clients achieve measurable results they can't get from watching videos alone.
Social Pulse Podcast host Mike Allton asked Amanda Robinson about:
🧡 The Tutorial Trap - Why consuming endless Meta advertising content without hands-on guidance leads to wasted ad spend and frustration.
🧡 AI + Human Partnership - How combining Meta's AI capabilities with expert human guidance creates exponentially better results than either approach alone.
🧡 Implementation Over Information - Her proven system for moving from learning about Meta ads to actually executing profitable campaigns that drive real business growth.
Learn more about Amanda Robinson
Connect with Amanda Robinson on LinkedIn
Resources & Brands mentioned in this episode
The Digital Gal Inc.
Join Social Pulse Community on Facebook
Learn more about Agorapulse with a free demo
Swift Kick in the Ads (Amanda's program)
Ultimate Guide to Social Media Marketing
Entrepreneur Press
Advantage+
Gemini
Meta's AI
Llama model
Molly Mahoney
Show Notes & Transcript: https://www.agorapulse.com/blog/podcasts/social-pulse-podcast/why-ai-alone-wont-save-your-meta-advertising-and-what-will
Brought to you by Agorapulse: the #1 rated social media management solution. Follow Agorapulse on LinkedIn.
Produced and Hosted by Mike Allton, Chief Storyteller at Agorapulse. If you’re interested in being featured on an upcoming episode, reach out to Mike.
Social Pulse Podcast: Real Conversations with Top Social Media Marketers
Let's be real: being a Social Media Professional often means juggling a dozen tasks, chasing elusive ROI, and trying to make sense of constant platform changes. Sound familiar? If you're looking for a way to turn that daily whirlwind into winning strategies, you've found your people. Welcome to Social Pulse Podcast – we're here to be your trusted guide and a friendly voice in your social media journey.
Each week, Agorapulse's Chief Storyteller, Mike Allton, brings you straight-talking conversations and practical wisdom. You'll hear directly from fellow SMMs sharing their in-the-trenches experiences, learn from leading experts unpacking cutting-edge tactics, and get unique insights from the very brands and tools shaping our industry. We're focused on delivering actionable playbooks and real-world advice that you can use immediately, whether you’re a freelance pro, running an agency, or spearheading social for a global brand.
Our genuine mission with Social Pulse Podcast is to equip and empower you. We're passionate about helping you simplify the complex (because social media can be a lot!) and significantly amplify your professional impact. This isn't just about keeping up; it's about leading the charge, proving your strategic value, and confidently demonstrating how your social media efforts drive real business growth.
Think of this as your weekly pit stop for inspiration, candid advice, and the practical know-how you need to not just manage, but truly master social media. We'll cover everything from crafting compelling content and fostering engaged communities to navigating new AI tools, understanding data that matters, and effectively communicating your successes.
If you're ready to gain more clarity, boost your confidence, and achieve more with your social media efforts, then hit subscribe on Social Pulse Podcast. Let's tackle the challenges and celebrate the wins, together. Social Media Simplified. Impact Amplified.
