Sania Khiljee, Blogger & Social Media Expert, interviews Jeff Couret, President of SEOak, about how he grew his TikTok over 70k followers + 2M likes!
Top Takeaways:
1. Unlock the pro account (it's free) on TikTok and review your analytics, especially avg watch time.
2. As videos mature, engagement rate typically decreases
3. Measure the view velocity
4. Do NOT make videos too long
5. Every video must have a hook. Edit out anything that is boring or doesn't contribute. Every second matters.
6. Start at an avg of 7-8 seconds and then slowly increase
7. Always start with the goal: what are you trying to achieve? who is your audience? That guides everything.