Today, John Garder, co-founder at online personal trainer Kickoff lets his hottest takes come out in an amazing wide-ranging conversation. Are we in the midst of a deep obesity crisis? What can we do about it? How the ultra-rich avoid it and how you can too. What are the latest trends in wellness and longevity? What can we do to live longer? Join us in our latest Sobremesa!
Kickoff is a remote personal training platform that makes it easy for anyone to become a fantastic fitness and nutrition coach and change the lives of hundreds of people at a time.
(00:00) Sobremesa
(01:00) Introducing Kickoff
(02:30) How to break into a crowded market?
(04:55) Ever had insecurities as a founder??
(07:15) The story about Kickoff’s first-ever user
(10:00) Global obesity epidemic is getting worse
(12:45) Why is obesity not an issue for the ultra-rich?
(14:00) The non-obvious choice: focusing on the coaches
(21:15) Will technology replace humans?
(20:30) Growth at all costs vs retention
(29:15) Best way to get fit: focus on nutrition or exercise?
(33:30) The Tinder effect for Kickoff
(36:40) The benefits of working remotely vs in person
(42:00) Why you shouldn’t be calling your team a ‘family’
(45:15) How is inflation affecting the industry?
(50:10) The future of the wellness industry
(56:00) Unlocking secrets of living longer
(59:10) Where to find out more - we are hiring!
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https://jobs.lever.co/Kickoff