Are Prospects Tired of Outreach Because of the Pandemic? B2B Lead Generation Tips for ISVs

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SMplified: Software Marketing Made Simple

MediaDev

28 episodes

20 hours ago

Your software solution can be the next innovation that changes the world. Don't let the thought of marketing hold you back. Welcome to the SMplified podcast, where we talk about topics that help you navigate the complexities of growing your software business. Hosted by veteran software marketer Liz Lemarchand.

Marketing

Business

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Marketing

Business

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Are Prospects Tired of Outreach Because of the Pandemic? B2B Lead Generation Tips for ISVs

SMplified: Software Marketing Made Simple

21 minutes 16 seconds

4 years ago

Are Prospects Tired of Outreach Because of the Pandemic? B2B Lead Generation Tips for ISVs

Liz talks to Joseph Indolos, a Lead Generation Guru, about navigating lead generation during the pandemic. Which industries are best for outreach now and which ones to hold off for the time being. He shares insights, tips, and practical advice on how to be a better marketer in this new normal. Listen in!