It is PR Measurement Month! This year, we speak renowned measurement leader and author Mark Weiner. Here’s a bit about Mark to set the scene: His latest book PR Technology, Data and Insights was named one of the top three PR books for 2022. He is a member of the exclusive Arthur Page SocietyThe Institute for Public Relations awarded him Lifetime Achievement Award in 2018He is a member of the PR News all of FameThis year our theme builds on the Public Relations Institute of Au...
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It is PR Measurement Month! This year, we speak renowned measurement leader and author Mark Weiner. Here’s a bit about Mark to set the scene: His latest book PR Technology, Data and Insights was named one of the top three PR books for 2022. He is a member of the exclusive Arthur Page SocietyThe Institute for Public Relations awarded him Lifetime Achievement Award in 2018He is a member of the PR News all of FameThis year our theme builds on the Public Relations Institute of Au...
A Public Relations Podcast: Smoke Signal - AI in PR
Smoke Signal, A Public Relations Podcast
44 minutes
2 years ago
A Public Relations Podcast: Smoke Signal - AI in PR
It is only February and it almost feels like we can already call it – 2023 will be the year of AI. It has been impossible not to get caught up in the ChatGPT tsunami that has made headlines, swamped social media feeds and seemingly replaced the weather as the most popular piece of small talk before meetings. Not to add to the deluge, but rather to cut through the hype and the noise, in this episode I speak to UK based digital and data PR expert Andrew Bruce Smith. Andrew is Chair of the U...
Smoke Signal, A Public Relations Podcast
It is PR Measurement Month! This year, we speak renowned measurement leader and author Mark Weiner. Here’s a bit about Mark to set the scene: His latest book PR Technology, Data and Insights was named one of the top three PR books for 2022. He is a member of the exclusive Arthur Page SocietyThe Institute for Public Relations awarded him Lifetime Achievement Award in 2018He is a member of the PR News all of FameThis year our theme builds on the Public Relations Institute of Au...
