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What Percentage of Organic Search Should Be Converting into Leads?
SmartBug Media Audio Blog
6 minutes
6 years ago
What Percentage of Organic Search Should Be Converting into Leads?
At one point or another, every marketer, agency, business owner, and inbound enthusiast has asked this question: “How much of my organic traffic should really be converting into leads?” This question has good reason behind it: organic visit-to-lead conversion rate is a great benchmark of inbound success. Not to mention, leads obtained from inbound activities (such as organic leads) have a much higher closing or conversion rate than their outbound counterparts: SEO leads have a 14....
