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Smart Music Marketing
Rebecca Smart Bakken
4 episodes
2 days ago
Music is a universal language - capable of awakening emotions, driving social change, and much more. You cannot look at your music as the only way to communicate. In order to get where you need to be, you must look at your music as a business. By providing this new perspective, I will teach you how to explore an entirely different side of your career. By adopting this vision, you will be in the driver’s seat of your own vision- not just along for the ride!
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Music is a universal language - capable of awakening emotions, driving social change, and much more. You cannot look at your music as the only way to communicate. In order to get where you need to be, you must look at your music as a business. By providing this new perspective, I will teach you how to explore an entirely different side of your career. By adopting this vision, you will be in the driver’s seat of your own vision- not just along for the ride!
Show more...
Music
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What makes an innovative record label
Smart Music Marketing
10 minutes 51 seconds
5 years ago
What makes an innovative record label

Innovation in the music industry is nothing new - but so many fail to keep up with the fast-changing landscape. How can you incorporate some techniques that Defected Records has used over the past 20 years, into your own brand?

Smart Music Marketing
Music is a universal language - capable of awakening emotions, driving social change, and much more. You cannot look at your music as the only way to communicate. In order to get where you need to be, you must look at your music as a business. By providing this new perspective, I will teach you how to explore an entirely different side of your career. By adopting this vision, you will be in the driver’s seat of your own vision- not just along for the ride!