๐๐๐ค๐ง๐ฉ-๐๐ค๐ง๐ข (๐๐ฒ๐ฟ๐๐ถ๐ฐ๐ฎ๐น & ๐บ๐๐น๐๐ถ-๐ฐ๐น๐ถ๐ฝ) ๐ซ๐๐๐๐ค๐จโe.g. #TikTok, #InstaReels, and #YouTubeShortsโare tearinโ it up w/ crazy ๐ฒ view counts!
โช๏ธTikTok has high ๐ซ๐๐ฉ๐๐ก๐๐ฉ๐ฎ ๐๐ค๐๐๐๐๐๐๐๐ฃ๐ฉ, and thus, the potential for extended reach by way of its #ForYou recommendations and the Discover page.
โช๏ธFor goodness sake, #Instagram totally reconfigured the layout of its app to incorporate a dedicated feed for #Reelsโsmack in the center of the main menu.
But truly, who cares about any of it ULESS it generates businessโ๏ธTurns out it does! Glennda Baker and Krys Benyamein are reaping substantial rewards through their use of short-form vids: followers, engagement, inbound leads, and referrals galore.
A few more of factoids to think about while youโre watching ๐ค:
1. Per #VidYard, ๐๐% of videos at or under ๐ฟ๐ถ-๐๐๐๐๐๐ ๐๐๐๐๐๐๐๐ are watched to completion.
2. A recent #Wyzowl report revealed strong consumer demand for short, educational vids: how-toโs, DIYs, and explainer videos.
3. #Wyzowl also noted that ๐๐% of people want to see MORE VIDEO from business (in 2021).
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