Welcome back to Small Business Small Talk! In this episode, Dan, Sarah, and Ian dive into one of the most important topics for business owners: the customer journey. We break down what the customer journey really looks like (hint: it’s not a straight line), how many touchpoints it takes before a customer chooses your business, and why an integrated marketing strategy matters at every stage. From awareness and consideration to conversion, purchase, and loyalty, we explore the five stages of ...
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Welcome back to Small Business Small Talk! In this episode, Dan, Sarah, and Ian dive into one of the most important topics for business owners: the customer journey. We break down what the customer journey really looks like (hint: it’s not a straight line), how many touchpoints it takes before a customer chooses your business, and why an integrated marketing strategy matters at every stage. From awareness and consideration to conversion, purchase, and loyalty, we explore the five stages of ...
Join Ian and Lauren as they talk with Gretchen Ast, Digital Product Manager at Hibu, about the evolution of small business SEO – all the things that go into on-page and off-page SEO today, including relevant content, high-quality back-links, and the growing power of voice search. Give it a listen to see what your business needs to be doing now... and how Hibu's new SEO update, "Local Ranking," can be your all-encompassing solution.
Small Business Small Talk powered by Hibu
Welcome back to Small Business Small Talk! In this episode, Dan, Sarah, and Ian dive into one of the most important topics for business owners: the customer journey. We break down what the customer journey really looks like (hint: it’s not a straight line), how many touchpoints it takes before a customer chooses your business, and why an integrated marketing strategy matters at every stage. From awareness and consideration to conversion, purchase, and loyalty, we explore the five stages of ...
