SMACK Talk - The Irreverent Podcast Marketing Show
Danchez
46 episodes
9 months ago
What if you could run your entire marketing empire directly from your podcast? What if AI didn’t just support your show, but actually took the wheel? What if your cohost got a friendly punch in the face—metaphorically speaking, of course—for every missed marketing opportunity? Welcome to SMACK Talk.
Imagine a world where marketing solopreneurs, small team titans, and podcasting pioneers unleash the full potential of their voice. SMACK Talk dives headfirst into the chaos and creativity of using cutting-edge AI to revolutionize content distribution and podcast marketing. We’re not just pushing the envelope—we’re sending it through a shredder.
So, are you ready to think outside the box, kick convention to the curb, and maybe, just maybe, smack your cohost? Subscribe to SMACK Talk,and let’s make marketing mayhem together.
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What if you could run your entire marketing empire directly from your podcast? What if AI didn’t just support your show, but actually took the wheel? What if your cohost got a friendly punch in the face—metaphorically speaking, of course—for every missed marketing opportunity? Welcome to SMACK Talk.
Imagine a world where marketing solopreneurs, small team titans, and podcasting pioneers unleash the full potential of their voice. SMACK Talk dives headfirst into the chaos and creativity of using cutting-edge AI to revolutionize content distribution and podcast marketing. We’re not just pushing the envelope—we’re sending it through a shredder.
So, are you ready to think outside the box, kick convention to the curb, and maybe, just maybe, smack your cohost? Subscribe to SMACK Talk,and let’s make marketing mayhem together.
Mastering the Art of Engagement To Grow an Audience w/Mason Cosby
SMACK Talk - The Irreverent Podcast Marketing Show
52 minutes
2 years ago
Mastering the Art of Engagement To Grow an Audience w/Mason Cosby
In this episode of Audience Growth School, host Dan Sanchez interviews Mason Cosby about his successful podcast, The Marketing Ladder. Mason shares his strategies for connecting people through the podcast, leveraging LinkedIn, and building a loyal audience. He also discusses the value of deep relationships and the impact of the podcast on his career.
Timestamps:
[00:02:05] Podcast focuses on marketing careers and ABM.
[00:04:30] LinkedIn: 16K followers, 80 downloads/episode, 250 dedicated listeners.
[00:08:23] Delicate balance on LinkedIn for career professionals.
[00:11:49] Podcast host grew audience through engagement and tagging.
[00:16:32] Connecting people through podcasts for mutual benefit.
[00:21:24] LinkedIn notifies me when guests post, allowing engagement. I focus on building relationships with guests.
[00:23:36] Building audience, trust, and achieving business goals.
[00:26:31] Personalized engagement deepens connection and retains audience.
[00:33:04] Early traction requires unscalable personal messages, handwritten cards.
[00:34:31] Taking the next step in marketing consulting.
[00:39:55] TV show changed lives, transitioning for audience.
[00:43:51] Podcast audience leads to career growth and opportunities.
[00:49:32] Takeaways: personalized messaging, staying in touch.
[00:50:57] LinkedIn to launch new show on scrappy ABM, adding consultants and developing playbooks. Scrappyabm.com will be main resource hub.
SMACK Talk - The Irreverent Podcast Marketing Show
What if you could run your entire marketing empire directly from your podcast? What if AI didn’t just support your show, but actually took the wheel? What if your cohost got a friendly punch in the face—metaphorically speaking, of course—for every missed marketing opportunity? Welcome to SMACK Talk.
Imagine a world where marketing solopreneurs, small team titans, and podcasting pioneers unleash the full potential of their voice. SMACK Talk dives headfirst into the chaos and creativity of using cutting-edge AI to revolutionize content distribution and podcast marketing. We’re not just pushing the envelope—we’re sending it through a shredder.
So, are you ready to think outside the box, kick convention to the curb, and maybe, just maybe, smack your cohost? Subscribe to SMACK Talk,and let’s make marketing mayhem together.
