Welcome to the very first episode of The Simulation Leadership Podcast, the only podcast you need to uncover the mindset of some of the most influential innovators at the cutting edge of simulation strategy. It’s fitting that today, we’re broadcasting from Jutland, Denmark – a true epicenter of simulation technology in Europe – and we're excited to introduce you to one of the pioneers in this field. An industry veteran with experience stretching back to the early 1990's, Christian Brix Jacobsen, from Grundfos, is here to talk about how simulation has revolutionized product development, strategy, and innovation at one of the world's leading pump manufacturers. 

In conversation with Marcus Oledal, Christian takes us on a journey, from his early days as a PhD graduate specializing in swirling flow simulations to spearheading Grundfos' simulation strategy, helping transform simulation from a niche tool into a company-wide approach that impacts design, validation, and manufacturing processes. We’ll uncover how this strategic shift led to faster development cycles, better products, and even the integration of cutting-edge technologies like AI and IoT into their workflow. 

So, if you’re curious about the future of simulation, how to integrate it effectively within a global company, and what it means for innovation, this episode is for you. Let’s begin!