Do you find yourself randomly classifying products… when you are not at work?
Does the reason why you jump out of bed every morning have anything to do with validating your supply chain to insure trade compliance?
Did you sit in your favorite chair with a glass of wine, paging through the latest regulations and thought to yourself, ‘what a great way to spend my free time’?
If any of these apply to you, then you are very likely a ‘trade geek’… that is why we created Simply Trade just for you.
Your hosts, Andy and Lalo have a combined 60+ years in the industry. Covering everything from logistics to technology. There is so much to learn with the ever-evolving world of trade.
We’ve invited some friends over to our podcast to simply ’shoot the ship’ on all things trade. So join us every week as we discuss current and important trade topics with experts in their field who are passionate about helping you succeed!
You’ll never run out of things to learn when it comes to trading goods across international borders.
Let’s get to it!
All content for Simply Trade is the property of Global Training Center and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Do you find yourself randomly classifying products… when you are not at work?
Does the reason why you jump out of bed every morning have anything to do with validating your supply chain to insure trade compliance?
Did you sit in your favorite chair with a glass of wine, paging through the latest regulations and thought to yourself, ‘what a great way to spend my free time’?
If any of these apply to you, then you are very likely a ‘trade geek’… that is why we created Simply Trade just for you.
Your hosts, Andy and Lalo have a combined 60+ years in the industry. Covering everything from logistics to technology. There is so much to learn with the ever-evolving world of trade.
We’ve invited some friends over to our podcast to simply ’shoot the ship’ on all things trade. So join us every week as we discuss current and important trade topics with experts in their field who are passionate about helping you succeed!
You’ll never run out of things to learn when it comes to trading goods across international borders.
Let’s get to it!
[TIPS] Self-Branding: Defining Your Image and Influence in Trade
Simply Trade
7 minutes
1 month ago
[TIPS] Self-Branding: Defining Your Image and Influence in Trade
Hosts: Renee Chuichiarelli & Julie ParksPublished: [Insert publish date here]Length: ~7 minutesPresented by: Global Training Center
In this Career mini-series episode, Hammer & Heels (Renee & Julie) unpack one of the most underrated skills in a trade professional’s toolkit — self-branding. Whether you’re defining your personal image or shaping how your department is viewed, your brand determines how others trust, engage, and value your work.
What You’ll Learn in This Episode:
Who Are You (or Your Department)? – Identify your values, authenticity, and risk profile. How do you show up in your organization and community?
What Do You Do? – Define your scope: import, export, compliance, or operations — and what sets you apart.
Who Do You Work For? – Understand how company size, industry, and complexity influence your brand and the story you tell.
How Do You Operate? – Highlight what makes you passionate and effective. Use AI tools to refine your personal branding statement and showcase your strengths.
Renee and Julie share practical examples, including using AI to craft branding statements that truly capture who you are. Julie’s own example:
“Turning global trade complexity into a strategic advantage — from borders to bottom line.”
Julie’s FIO (Figure It Out)
👉 This week’s action item: Answer the four branding questions for yourself (or your department). Revisit how you and your team are perceived, and refresh your personal or professional brand statement to match where you are today.
Keep the Conversation Going
Join the Trade Geeks Community at Global Training Center and tell Renee & Julie:
Did you go through the four branding questions?
How would you describe your personal or departmental brand?
What’s one thing you’ll change to strengthen that brand?
Credits
Hosts:Renee Chiuchiarelli – LinkedInJulie Parks – LinkedIn
Producer:Lalo Solorzano – LinkedIn
Subscribe & Follow
🎙️ New TIPS episodes every Tuesday.
Presented by: Global Training Center — providing education, consulting, workshops, and compliance resources for trade professionals.
Connect with Us
Simply Trade Podcast on LinkedIn
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Trade Geeks Community
Don’t forget to rate, review, and share with your fellow trade geeks!
Want to be on the show or have topic suggestions?Email us at SimplyTrade@GlobalTrainingCenter.comDM us on Twitter/X @SimplyTradePod
Simply Trade
Do you find yourself randomly classifying products… when you are not at work?
Does the reason why you jump out of bed every morning have anything to do with validating your supply chain to insure trade compliance?
Did you sit in your favorite chair with a glass of wine, paging through the latest regulations and thought to yourself, ‘what a great way to spend my free time’?
If any of these apply to you, then you are very likely a ‘trade geek’… that is why we created Simply Trade just for you.
Your hosts, Andy and Lalo have a combined 60+ years in the industry. Covering everything from logistics to technology. There is so much to learn with the ever-evolving world of trade.
We’ve invited some friends over to our podcast to simply ’shoot the ship’ on all things trade. So join us every week as we discuss current and important trade topics with experts in their field who are passionate about helping you succeed!
You’ll never run out of things to learn when it comes to trading goods across international borders.
Let’s get to it!
