Ready to make your marketing smarter, not harder? In this episode of the Simply Smart Business podcast, Nicki Ong sits down with Dylan Bennett, fractional CMO and founder of DYB Media, to unpack practical strategies small businesses can use right now. From why digital marketing outperforms traditional in trackable ROI, to how storytelling and authenticity build trust, to the systems that keep your content consistent, Dylan shares what actually moves the needle. He also demystifies the f...
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Ready to make your marketing smarter, not harder? In this episode of the Simply Smart Business podcast, Nicki Ong sits down with Dylan Bennett, fractional CMO and founder of DYB Media, to unpack practical strategies small businesses can use right now. From why digital marketing outperforms traditional in trackable ROI, to how storytelling and authenticity build trust, to the systems that keep your content consistent, Dylan shares what actually moves the needle. He also demystifies the f...
From Broadcast Journalism to Financial Marketing with Katie Merriman
Simply Smart Business Podcast
25 minutes
5 months ago
From Broadcast Journalism to Financial Marketing with Katie Merriman
This week on the Simply Smart Business podcast, Nicki Ong sits down with Katie Merriman, Director of Brand Marketing and Communications at the Impact Partnership, to share her incredible career story and invaluable insights into marketing. From her start in broadcast journalism to becoming a leader in financial marketing, Katie dives into the lessons she’s learned about flexibility, creativity, and staying curious. This episode is packed with actionable advice for professionals and entr...
Simply Smart Business Podcast
Ready to make your marketing smarter, not harder? In this episode of the Simply Smart Business podcast, Nicki Ong sits down with Dylan Bennett, fractional CMO and founder of DYB Media, to unpack practical strategies small businesses can use right now. From why digital marketing outperforms traditional in trackable ROI, to how storytelling and authenticity build trust, to the systems that keep your content consistent, Dylan shares what actually moves the needle. He also demystifies the f...
