
AI is evolving beyond efficiency, when it can work just for you.
In this episode of Simply Briefed, we explore hyper-personalized AI agents with Fredrik Sjöberg, Principal Business Designer & AI Innovator at Fujitsu. What happens when software adapts to you instead of the other way around?
Fredrik shares his insights on ‘selfish software,’ AI-driven ideation, and how hyper-personalization is redefining productivity, creativity, and the way we interact with technology.
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Guest: Fredrik Sjöberg
Host: Kristine Lium
Socials: LinkedIn & Instagram
Produced by: PIMM