In this episode of Simply Being by NIWWRD, Alessandro Dambrosio, Executive Design Director at Mitsubishi Motors, opens up about his journey in automotive design. From the timeless importance of proportion and simplicity to the emotional side of car design, he shares insights gained across decades of shaping vehicles for global brands.He also discusses:* How cultural influences shape design philosophy* Why heritage matters in modern design* The challenges of designing for a diverse customer base* The role of mentorship in growing strong design teams* How AI is changing the future of automotive designIf you’re a design student, professional, or simply curious about how cars go from idea to icon, this episode gives you both practical lessons and inspiration.