How to keep customers is not a topic often discussed in business board rooms. We spend a lot of board room time talking about getting new customers. However, we need to spend as much time discovering more ways to increase customer satisfaction so we can retain the buyers we have. What about your company? Is it time for a new mindset? Support the show

Customers can easily tell when they are unwanted. As businesses, we like to think we put the welcome mat out for everybody. However, sometimes we send the wrong message to our inquiring customers. Is it time for your company to audit what you are projecting to customers? Support the show

The concept of being an expert leaves little room for improvement. Do we really want put our products and services on a self-proclaimed pedestal, or do we want to come across with an air of humility? Support the show

Are you actually listing a phone number? Are you actually answering calls, recording voice mails, listening to these voice messages, and then acting on them? If you are not managing the phone properly, you are running the risk of creating unhappy current, and potential customers. Maybe it’s time to start treating your phone with the respect customers are looking for! Support the show

At the end of our careers, very few of us will be able look back and say that we accomplished what we set out to do. Why? The reason is because so many of us don’t know where we are going, and instead, we opt to travel any road that takes us forward. What if you were to create, write down, a then look at your career goals often? Two things would probably happen. Number one, you would achieve many of your goals. Number two, you would feel satisfied by living out a successful career. When the s...

When interviewing with companies, please remember that many previous interviewees have spewed endless lies and embellishments about their workplace capabilities. So how can you separate yourself from these other liars? Easy! Bring the receipts. Prove your capabilities during your interview. Many people claim things they cannot prove. Don’t be one of those false claim artists. Prove your capabilities. Support the show

One of the best insurance policies for a successful career, is to develop a mindset of continuous improvement. With this mindset, your career can become more lucrative. Without it, you run the risk of hitting a dead end. Is it time to take out a new career insurance policy? Support the show

The answer should be 36 new business tools. Settle for nothing less. Imagine doing this for 5 years? Do it, and watch your career take off! Support the show

This is a great look in the mirror type of an exercise. Some of us do business with the utmost passion, and often times our excitability can be mistaken as anger. Double check the way you talk and interact with associates, customers and executives. Are you projecting, genuine passion, or does your excitability project as anger? Support the show

If you want a contagious business quality to help grow your business, then try your hand at displaying genuine enthusiasm. Customers crave authenticity, transparency, and truth from suppliers, and they can sense one they run into a phony. So when they run into someone who is genuinely enthusiastic, it goes a long way to creating a healthier business relationship. Support the show

Customers want easy to understand product explanations. Brevity and clarity should be the horses pulling our product carts. Does this sound like your company? If not, we encourage you to find ways to become brief, clear, and understandable (BCU) to customers. Support the show

New managers, new leaders, new employers, and potential job opportunities all want to know what we have done in our careers. However, so many executives have been burned by people who say they did something, but never prove it, nor can they prove it. If you want to set yourself up for success, and get the best career opportunities, then start saving your business accomplishments in hard copy format. This way, they will never disappear, and you can always prove that you’ve done what you claim ...

This is all too common with face-to-face interactions. If you choose to consistently invade the personal space of a buyer, then be prepared for the possibility of losing that customer. Very few people like to feel crowded, or boxed into a corner. Above all, no one likes to smell the hot breath of someone standing too close to us while they are speaking! Support the show

When displeasing repetitive patterns continue without any change, aggravation grows, and customers disappear. Eventually the rubber band of customer grace breaks, and they are lost for good. It is essential for companies to determine their displeasing stress points. Promise keeping is an action that speaks to customers. Repetitive, and empty promise making becomes meaningless noise. We urge you to fix things before customers say enough is enough. Support the show

Many products require subcontractors to play a vital role producing what has been designed. If the final product quality is compromised, we have to alert these partners, and ask for them to modify their production in order to achieve success. Is there a disconnect in product production, or is the REAL disconnect hidden in the lack of clear expectations we gave our production partners? Support the show

Lost customers are the death of most young businesses. Finding out why customers are defecting is essential to long-term sustainability. How do you find out? Talk to your customers, and spend time thinking about things as if you were the customer. Sweeping the reason or reasons under the rug will surely send the business to the boneyard. As business owners, we MUST figure this out, and then we must change to customer-pleasing products and services. Support the show

“SPINIPULATORS” combine spinning plus manipulating to wreak internal, and external havoc. These truth-distorters vomit false narratives designed to elevate themselves at the expense of other teammates. We can knock them off their perch with facts. Document timelines, conversations, and emails. If you persistently follow these three suggestions, you will eventually defeat most of these crafty narcissists. Support the show

Most customers are smarter than we give them credit for. Perpetual excuse- making vendors put themselves at high risk for a short business life. Many buyers can easily detect vendor BS, and the quick penalty is a lost customer. Sadly, often times these unhappy buyers will share their frustrations with many other people. If you are a vendor/supplier, maybe it’s time to focus on results? Maybe it’s time to stop making excuses? Support the show

Calculating all the variables that go into a establishing a standard cost is an arduous process. Like it or not, this is where we have to put on our lab coats, and become a doctor of details. Bypassing certain cost components can be deadly to a small company. Are you being a doctor of details? Support the show

I started a business in 1990 and it suffered from a fundamental mistake. We built our financial projections based on $69 a transaction. However, had I done my research, I would have discovered that the area market rate was $45. The company lasted for 15 years, but it limped along with moderate returns on investment. What about your company? Have you done your competitive pricing research? Support the show