“Growing up in Gyumri, Armenia’s second city, I was surrounded by traditions that often-placed limitations on women. My dream was always to escape, to leave for Yerevan, the capital, and start a new life. But life had other plans for me, and I’m glad it did,” says Amalya Yeghoyan, Executive Director of the Gyumri Information Technologies Centre (GITC), in her conversation with Andrew Wrobel. 

Amalya’s story began in 2007 when, as a 21-year-old linguistics student, she was encouraged to apply for a receptionist role at GITC. Despite her doubts about succeeding without connections, she aced the interview and began her journey at an organisation that would transform her life and her hometown. 

“GITC was a revelation for me. At a time when Gyumri was struggling with poverty and unemployment following a devastating earthquake, the centre’s mission was to teach people how to ‘fish’ instead of giving them fish. We aimed to train young people in programming and coding to create opportunities and attract companies to Gyumri,” she recalls. 

Amalya’s vision doesn’t stop at technology. She has spearheaded initiatives like empowering war veterans and developing entrepreneurship programmes for women displaced by conflict. “Women are natural problem solvers and risk-takers. They see opportunities where others see obstacles. This is why entrepreneurship is so vital for them,” she says. 

Amalya Yeghoyan’s journey from a linguistics student to a trailblazer in Armenia’s tech ecosystem is a testament to the power of perseverance and the impact of investing in people. 

Just recently, Amalya was also named Emerging Europe’s Female Business Leader, chosen in a public voting and by a professional jury.