Send us a text In this Shelf Talks Retail Readiness Round, Shizu Okusa, founder and CEO of Apothekary, shares quick but powerful insights every founder should know before stepping into retail. From managing working capital and understanding payment terms, to deeply researching buyers and their priorities, Shizu breaks down what it really takes to make a lasting impression and succeed once your products hit the shelf. Plus, she leaves us with the best piece of founder advice she lives by: “Don...
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Send us a text In this Shelf Talks Retail Readiness Round, Shizu Okusa, founder and CEO of Apothekary, shares quick but powerful insights every founder should know before stepping into retail. From managing working capital and understanding payment terms, to deeply researching buyers and their priorities, Shizu breaks down what it really takes to make a lasting impression and succeed once your products hit the shelf. Plus, she leaves us with the best piece of founder advice she lives by: “Don...
Lessons from a Superfood Founder: Staying True in a Trend-Driven Market with Lisa Curtis, Founder & CEO of Kuli Kuli Foods
Shelf Talks
43 minutes
2 weeks ago
Lessons from a Superfood Founder: Staying True in a Trend-Driven Market with Lisa Curtis, Founder & CEO of Kuli Kuli Foods
Send us a text What would you do if you discovered a powerful ingredient no one had ever heard of and decided to bring it to U.S. shelves? In this episode of Shelf Talks, host Roberta Townes sits down with Lisa Curtis, founder and CEO of Kuli Kuli Foods, the pioneering superfood brand that introduced Moringa to the American market and is now sold in over 11,000 retail stores. Lisa shares how a life-changing experience in the Peace Corps sparked her idea for Kuli Kuli, how she went from farmer...
Shelf Talks
Send us a text In this Shelf Talks Retail Readiness Round, Shizu Okusa, founder and CEO of Apothekary, shares quick but powerful insights every founder should know before stepping into retail. From managing working capital and understanding payment terms, to deeply researching buyers and their priorities, Shizu breaks down what it really takes to make a lasting impression and succeed once your products hit the shelf. Plus, she leaves us with the best piece of founder advice she lives by: “Don...